top of page
Marketing Portfolio
sample digital course and services page
I bring over six years of marketing experience, including being the Director of Marketing, Communications, & Strategy for a start-up non-profit. In my three-year tenure, the business grew from a clientele of 50 to over 7,000.
My expertise Includes:
✺ Website design
✺ SEO optimization
✺ Content marketing
✺ Product strategy
✺ Email marketing
✺ Digital ads
Content Marketing
In the ever-evolving marketing field, content marketing is here to stay. Consumers are disenamoured with advertisements and in-your-face promotions; instead, they want to believe in your brand and feel connected to you on a personal level.
Your brand can take ahold of your audience through strategic and synchronized content marketing. Help your new clients get to know you (and always stay on their mind!) through effective social media posts, inspiring graphic design, and content creation.
82% increase from consistent, intentional content marketing and branding
✺ Graphic design
✺ Social strategy
✺ Podcast management
✺ Social engagement
✺ YouTube management
✺ Photography & videography
Contact me about:
Including Facebook, Instagram, LinkedIn, TikTok, and more.
Annual results of a podcast rebrand, with management of all content marketing around the podcast
Results of the implementation of a new content strategy for a med spa in August
Email Marketing
Email marketing is about more than selling. It's about creating familiarity and trust in your brand.
Your brand is about more than just your services or products. Through strategic email marketing, you can use your brand voice to keep your audience captive as you discuss their pain points.
Average Open Rate of 63.54%
Standard Average: 28%
Average Click Rate of 4.27%
Standard Average: 2.5%
Email marketing isn't just about sending weekly emails anymore.
third email in a tailored sequence
When your brand is engaged with in specific ways, you want to respond with intentional email marketing through sequences and automations!
✺ Website pop-ups for email sign-up
✺ Tailored upsell sequences triggered by specific clicks or sign-ups
✺ Intentional opt-out sequences to keep subscribers from unsubscribing
✺ Landing pages for free downloadables
Upselling is 68% more cost-effective than acquiring new customers.
Sometimes your clients need a foot in the door. When they start to build trust in your brand with a freebie or low-cost downloadable or digital course, they're significantly more likely to upsell.
I can help your company curate downladables and digital courses, as well as highly-engaging upsell sequences.
Website Building & SEO Optimization
Your website should engage, convince, and sell. Modern and brand-focused design complemented with SEO optimization strategies can help drive your website traffic.
Contact me about:
✺ Entire website creation
✺ Rebranding & website maintenance
✺ Backend SEO optimization
sample website for a marketing company
bottom of page